Tamara Keefe, the founder of Clementine’s Naughty and Nice Creamery®, shares how her inspiring entrepreneurial journey was born from a family tradition.
Her journey with ice cream began after church one Sunday when, despite financial constraints, her mother’s creativity led her to create homemade ice cream. This simple act sparked a sense of community, leaving an indelible mark on Tamara.
Starting from humble beginnings, Tamara transformed Clementine’s into a thriving business, leading a team of 238 people. However, her journey was not just about business growth. It was a personal transformation as she transitioned from a corporate career surrounded by A-type leaders like herself to a more inclusive and inspiring leadership style. EOS Implementer® Jeanet Wade was there to witness and support the changes.
[23:28] “I spent the first years banging my head against the wall. I had a workforce that I couldn’t inspire. My turnover was high. It was hard. Then, I woke up one morning, and it hit me. They’re not the problem. I’m the problem.”
Her commitment to crafting exceptional, natural, and inclusive ice cream flavors has positioned her as a leader in the industry. In 2019, Clementine’s was recognized as the sexiest ice cream on Oprah magazine’s O list.
However, Tamara is not just making ice cream; she’s creating opportunities and changing lives. And she’s not stopping there. Her commitment to inclusivity, innovation, and quality sets her apart in the industry.
If you’re an entrepreneur seeking to elevate your business, this episode offers valuable insights into building a purpose-driven business and the transformative power of inclusive entrepreneurship.
Links
- Tamara Keefe | LinkedIn
- Jeanet Wade | LinkedIn
- Clementine’s Naughty and Nice Creamery®
- EOS® Worldwide
- EOS One™
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